UTM Parameters: A Comprehensive Guide to Tracking Your Campaign Performance
UTM (Urchin Tracking Module) parameters are a powerful tool for digital marketers and website owners to track and analyze the performance of their campaigns. By
Articles on Navigating Compliance, Growing your Business and Mastering Digital Platforms.
UTM (Urchin Tracking Module) parameters are a powerful tool for digital marketers and website owners to track and analyze the performance of their campaigns. By
Split testing, also known as A/B testing, is a method of comparing two versions of a web page or app to see which one performs
What is Marketing Automation software? Marketing automation software is designed to automate repetitive marketing tasks and streamline marketing workflows. These tools provide a central database
Warning, this article is long! We cover a huge amount of topics on what digital marketing is, including: What is Digital Marketing? What does digital
Google Analytics is a powerful tool that can provide valuable insights into a business’s online presence. For businesses in New Zealand, it can be particularly